Rodrigo
Cano

Creative & Marketing Project Lead

"I help startups turn ideas into execution — fast, sharp, and without breaking."

Download CV Get in touch

rod.cano@proton.me +52 662 429 6633 linkedin.com/in/rodrigocanoc Guadalajara, MX

About

Who I Am

Creative & Marketing project lead working with fast-moving teams in tech, cybersecurity, and emerging industries. At NeuWrk, I help startups turn ideas into execution — leading branding, content, and design workflows that actually keep up with the pace of growth. I specialize in steering creative teams through tight deadlines, shifting objectives, and ambitious founders. Whether launching a brand, scaling content, or producing high-impact video, I make sure everything ships fast and hits hard.

Experience

Work History

Oct 2024 — Present Remote

Project Lead — NeuWrk

Helping fast-growing startups and frontier companies bring their brand to life. I lead creative projects from kickoff to delivery...

Helping fast-growing startups and frontier companies bring their brand to life. I lead creative projects from kickoff to delivery — making sure strategy, content, and design align with our clients' vision and move fast without breaking.

Key responsibilities:

Leading end-to-end creative projects for startups in cybersecurity, fintech, and emerging tech
Managing branding, content strategy, and design workflows
Coordinating cross-functional teams to deliver high-impact campaigns
Building brand identities from scratch and scaling content operations
Video production and multimedia content creation

Black Bison Cyber

Nearshore Cyber

Efeeo

Reisender

Emulated Criminals

Shea Nangle

Black Bison Cyber

Nearshore Cyber

Efeeo

Reisender

Emulated Criminals

Shea Nangle

May — Oct 2024 Remote

Social Media Manager — Maltego Technologies

Managed social media for one of cybersecurity's leading intelligence platforms. Translated technical concepts into compelling narratives for a global audience of security professionals.

Nov 2022 — Apr 2024 Guadalajara

Marketing Associate — Echelon Risk + Cyber

Led digital marketing across content strategy, copywriting, social media, video, email campaigns, and event/webinar production for a cybersecurity consulting firm.

Dec 2021 — Nov 2022 Guadalajara

Social Media Intern — Echelon Risk + Cyber

Managed social media presence, created engaging content for LinkedIn and Twitter, and supported marketing campaigns targeting enterprise cybersecurity decision-makers.

Aug 2020 — Feb 2021 Part-time

Content Coordinator — Urban Utility

Jan — May 2018

Marketing Intern — Solomon MX

Side Projects

Beyond the Day Job

Design & UI

Project Aramis

Cybersecurity talent verification platform addressing the trust gap in technical hiring.

Content Manager / Editor · Sep 2022 — Nov 2025

The Cyber Idiots

Editorial and content production for a cybersecurity-focused media brand.

Guitarist

Timoti La Moto Casco

Neo-psychedelic garage rock band. Classical guitar background meets experimental sound and DIY production.

Skills

What I Do

Strategy

Brand Development Content Strategy Digital Marketing Copywriting

Execution

Project Management Client Management Video Production Content Creation

Tools

Adobe Creative Suite Google Analytics Social Media Content Marketing

Education & Certifications

Background

2017 — 2022

B.A. Communication and Media Studies

Tecnológico de Monterrey

2023

Google Ads Search Certification

Google

2022

HubSpot Certifications

Email Marketing · Inbound Sales · Social Media

RodrigoCano